DiscoverLeading Saints PodcastWhy Ward Goals Matter | An Interview with Blake Erickson
Why Ward Goals Matter | An Interview with Blake Erickson

Why Ward Goals Matter | An Interview with Blake Erickson

Update: 2025-12-10
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Description

Blake Erickson is the co-founder of Scaling.com, a company dedicated to helping entrepreneurs scale bigger and faster than they ever thought possible. He is the co-author of the New York Times best-selling book The Science of Scaling, and a highly sought-after keynote speaker specializing in guiding companies and individuals to achieve rapid growth and seemingly impossible goals. Blake resides in Utah with his amazing wife, Bre, and their two sons.



Blake Erickson



Watch the Video Share Your Thoughts in the Zion Lab Community



Watch the video and share your thoughts in the Zion Lab community


Links


The Science of Scaling: Grow Your Business Bigger and Faster Than You Think Possible

Scaling.com/Audiobook

The Science of Scaling Your Ward | An Interview with Benjamin Hardy

Transcript available with the video in the Zion Lab community


Highlights


Blake discusses the importance of setting ambitious goals and the principles of effective leadership within the context of Latter-day Saint service. The conversation emphasizes how faith and intentionality can lead to significant results in both personal and church-related endeavors.


Key Insights


Goal Setting and Faith: Blake shares his experience of setting a seemingly impossible goal of 100 baptisms during his mission, illustrating how faith and ambition can drive success.


Identifying Key Indicators: He emphasizes the importance of recognizing patterns and indicators that lead to success, such as focusing on individuals who are genuinely interested in the gospel rather than spreading efforts too thin.


The Power of One: The discussion highlights that often, one person can make a significant impact, whether in a business or church setting, by inspiring others and driving collective progress.


Less is More: Blake advocates for the idea that achieving goals often requires doing less but with greater focus, rather than simply increasing activity levels.


Cultural Dynamics: The conversation touches on the need to challenge existing cultural norms that may hinder progress, encouraging leaders to empower all members to contribute actively.


Leadership Applications


Setting Clear Goals: Latter-day Saint leaders can adopt Blake’s approach by establishing clear, ambitious goals for their congregations, focusing on what truly matters to drive spiritual growth and engagement.


Fostering a Culture of Participation: Leaders should encourage all members to take initiative and share their insights, breaking down barriers that prevent individuals from stepping forward in service.


Prioritizing Key Activities: By identifying the most impactful activities and focusing efforts on those, leaders can enhance the effectiveness of their ministries, ensuring that resources are used wisely and results are maximized.


00:03:24 – Blake Erickson’s Mission Experience

00:04:10 – Shifting Focus on Mission Goals

00:05:06 – Learning from Missionary Work

00:06:58 – Identifying Key Indicators for Success

00:08:27 – Setting Goals and Expectations

00:10:18 – The Importance of Commitment

00:12:10 – Recognizing Progress and Indicators

00:14:10 – Communicating with Non-Progressing Individuals

00:15:02 – Applying Business Principles to Church Leadership

00:16:37 – Scaling the Church and Its Impact

00:18:50 – The Gospel as a Solution

00:20:49 – Manifesting Faith in Daily Life

00:21:00 – Expressing Desires to God

00:23:30 – The Importance of Ambition

00:25:32 – Balancing Church Responsibilities

00:26:58 – Navigating Life After the Mission

00:27:09 – Engaging with Elders Quorum Leadership

00:29:04 – Focusing on One Goal in the Ward

00:30:17 – The Power of Less and Different Approaches

00:32:02 – Identifying False Requirements

00:34:15 – The Impact of One Person

00:35:04 – Onboarding Others to a Common Goal

00:37:31 – Building Unity Through Shared Goals

00:38:31 – Cultural Dynamics in Church Leadership






The award-winning Leading Saints Podcast is one of the top independent Latter-day Saints podcasts as part of nonprofit Leading Saints’ mission to help Latter-day Saints be better prepared to lead. Find Leadership Tools, Courses, and Community for Latter-day Saint leaders in the Zion Lab community. Learn more and listen to any of the past episodes for free at LeadingSaints.org.


Past guests include Emily Belle Freeman, David Butler, Hank Smith, John Bytheway, Reyna and Elena Aburto, Liz Wiseman, Stephen M. R. Covey, Benjamin Hardy, Elder Alvin F. Meredith III, Julie Beck, Brad Wilcox, Jody Moore, Tony Overbay, John H. Groberg, Elaine Dalton, Tad R. Callister, Lynn G. Robbins, J. Devn Cornish, Bonnie Oscarson, Dennis B. Neuenschwander, Kirby Heyborne, Taysom Hill, Coaches Jennifer Rockwood and Brandon Doman, Anthony Sweat, John Hilton III, Barbara Morgan Gardner, <a href="https://leadingsaints.org/liberals-doctrine-apologetics-at-church-a

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Why Ward Goals Matter | An Interview with Blake Erickson

Why Ward Goals Matter | An Interview with Blake Erickson

Leading Saints